Understand.com® is focused on being the world’s greatest medical education company; we create insanely great medical content and design user-friendly learning solutions.


After nine years in the medical device industry, Darik Volpa witnessed a huge disconnect in communication between surgeons and patients. Most of the time doctors were too busy or lacked the skill set to communicate well with patients, and patients were usually confused with strange terminology or too nervous to ask the right questions. These opportunities led Darik to found Understand.com® in May of 2003.

Understand is a global medical education company with thousands of clients operating in 34 countries. Our medical animations enable physicians to better educate their patients, while our proprietary e-Learning platform gives pharmaceutical and medical device companies the ability to effectively train their employees and describe their products to physicians. Understand’s world-class 3D medical animations are at the core of the learning experience; our animated content clearly explains complex MOAs, disease pathology, surgical techniques, step-by-step procedures, and treatment methods for an assortment of conditions.

To date, Understand.com® has educated over 10,000,000 patients worldwide with over 3,000 physicians licensing our patient education content. Strategic corporate partners include Johnson & Johnson, Allergan, Mentor, Stryker, AAOS, ASPS, and numerous medical device companies.

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Corporate Info Packet

executive profiles

Darik Volpa

Founder and CEO
Photos of Darik Volpa

Professional Experience

Darik Volpa began his professional career in 1994 with Stryker Corporation, a $7B orthopedic device manufacturer. He was responsible for several large product lines and launched over 50 medical devices. Darik turned around several lagging product lines and brought them up to industry leading growth rates with substantial increases in market share. He was recognized with various awards for his performance including “Marketing Professional of the Year”.

In 2003, Darik resigned from Stryker to start Understand.com®, a global medical education company that uses 3D animation to explain complex diseases, conditions, and procedures.

Under Darik’s leadership, Understand has experienced nine consecutive years of record sales growth. In 2010, Understand was recognized by Inc. Magazine as one of the fastest growing privately held companies in the United States coming in at 1,354 in the Inc. 5,000.

Darik and the entire Understand team continue the mission of improving healthcare literacy while becoming the world’s greatest medical education company.


  • “Best Places to Work” Finalist, Northern Nevada Human Resource Association (NNHRA), 2012
  • “Software Company of the Year,” Nevada Center for Entrepreneurship and Technology (NCET), 2012
  • The Sleeping Giant: The Awakening of the Self-Employed Entrepreneur, contributing author, 2011
  • Inc. 5,000 Fastest Growing Privately Held Companies, Inc. Magazine 2010
  • “20 Under 40″ Award, Nevada Business Journal, 2010
  • “20 Under 40″ Award, Reno Gazette Journal, 2009
  • “Business Visionary” Award, Nevada Business Journal, 2009
  • “Best Places to Work” Finalist, Northern Nevada Human Resource Association (NNHRA) 2009
  • “Entrepreneur of the Year,” The Business Report of Northern Nevada/ Reno Gazette Journal, 2007
  • “Best of Show,” Sliver & Gold Venture Capital Conference, 2006
  • 4x Liars Dice World Champion (American Federation of Liars)
  • Beat Halo 3 on Legendary in less than 24 hours

Craig Macy

Chief Product and Technology Officer
Photos of Craig Macy


Prior to Understand, Craig Macy served as Vice President of Products and Customer Care for Agile Software where he had operational and budgetary responsibilities for the $32 million, 175-person development organization. Under his product leadership, Agile grew to over $100 million in revenue, resulting in a successful NASDAQ IPO in 1999, and acquisition by Oracle for $495 million in 2007. Craig has built a career helping companies of all sizes navigate the ever-changing technological landscape, while strategically evolving their product lines. Craig has previously served as Entrepreneur in Residence for Haws Corporation, and most recently as legal counsel and strategic advisor to dozens of emerging growth companies across the Mountain West region.


Craig graduated Summa Cum Laude from Wichita State University with a degree in Analytic Philosophy and earned his law degree from Harvard Law School.

Andreas Simanowski

Vice President of Technology
Photos of Dre Simanowski

Industry Veteran

Andreas Simanowski is a technology professional with over 15 years experience developing successful products, engineering teams, and growing companies. Prior to joining Understand.com Andreas managed teams of all sizes, in startups and mature companies, and has demonstrated success overcoming technology and business challenges to deliver product on limited staff, budget, and timeline.


Andreas holds degrees in Engineering and Computer Science from the University of Western Ontario and has various patents and publications issued.

Tracey Gravelle

Vice President of Operations
Photos of Tracey Gravelle


For the past five years Tracey Gravelle has run a successful Talent Acquisition company, specializing in the strategic placement of hundreds of medical device professionals.

Experience and Education

Previous to running her own business, Tracey served 9 years of her career with Stryker Corporation in a range of human resources, customer service, process implementation and management roles. She holds a B.A. from Cal Poly San Luis Obispo.

medical advisory board

Dr. Wrye

Scott Wrye, MD

Board Certified Plastic Surgeon
Reno, NV

Dr. Hall

Wesley Hall, MD

Board Certified Plastic Surgeon
Reno, NV

Dr. Cooper

Daniel Cooper, MD

Board Certified Orthopaedic Surgeon, Dallas Cowboys & Dallas Stars Team
Dallas, TX

Dr. Fischgrund

Jeffrey Fischgrund, MD

Board Certified Orthopaedic Surgeon
Editorial Board for Spine Journal
Detroit, MI

Dr. Kurzweil

Peter Kurzweil, MD

Editorial Board for The AJSM Long Beach, CA

Dr. Auge

Wayne K. Auge II, MD

International Speaker and Educator for Orthopaedic Surgery
Santa Fe, NM

Dr. Jen Janiga

Jennifer Janiga, MD

Board Certified Dermatologist
Reno, NV

Angelo Kanellos, MD

Angelo Kanellos, MD

Board Certified Urologist
Reno, NV

Ryan Grabow, MD

Ryan Grabow, MD

Board Certified by the ABOS
Las Vegas, NV

company culture

However you arrive to work, whether by pedal or foot, our caffeine machine will be ready to deliver your cup of joe. A noontime game of hoops or a cold beverage serves as a good way to recharge. Let’s not forget we’re a profitable company focused on growth, hard work, and a passion for innovation; this mindset, along with our company culture, attracts the best and brightest and is a key ingredient to our success.


Dress Code

Some days it’s shorts and flip flops, other days it might be jeans and a Hawaiian shirt. Occasionally we put on a suit and tie for those big, power meetings.



If it’s going to enhance your skill set and make you more productive and valuable – make a case… we’ll listen and evaluate. We believe that happiness and productivity come from well trained and skilled employees.


Social Functions

We are a social group. Many of our activities are spontaneous and created on the fly: a limo caravan through Reno, a cooking class, bungee jumping, karaoke at 3 AM. While other events are planned and practiced: our annual Kickball Championship, a charity game against local gamers, or the Tech Olympics where we team up to challenge neighboring businesses. And you never know what will happen inside the office: darts, Call of Duty tournament, beer pong, or a trip to the movies. Needless to say, we are big fans of fun.



We are a competitive group who thrives on success, having fun, and creating the greatest medical content in the world. If you are oozing with talent and want to be a part of our crew, we want to hear from you.


  • Medical 3D Artists
  • Graphic Designers/Web Gurus
  • Code Warriors
  • Content Writers
  • Sales & Marketing Professionals