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News® Delivers Enhanced Content Player to Increase Content Delivery Speed and Improve User Experience

New improvements include significantly faster load times, enhanced mobile experience, and increased options for social media sharing.

iPhone Content Player

RENO, Nev. November 19, 2018 — Global medical education company is proud to announce the release of a new content player for its animation libraries. Built from the ground up, this new player provides faster load times and significantly improves the mobile experience for viewers.

“Our animations are viewed over 500,000 times each month by patients from around the world. 60% of these users are accessing our content from mobile devices and our technology and design team has perfected that mobile experience with this new player,” said Andreas Simanowski, Vice President of Technology for

The new player is made available automatically to existing customers, and includes a variety of performance enhancements and improvements, further establishing’s content delivery experience as best-in-class.

Player improvements include:

  • 250% increase in content delivery and load speed
  • Enhanced responsiveness across a range of mobile devices
  • Better user experience and easier accessibility to all animations
  • Simplified social media sharing, integration, and customization
  • Animations can now be “Liked” and total number of views displayed

About is a global medical education company focused on simplifying complex medical concepts for healthcare professionals and their patients. has a suite of engaging healthcare education solutions including animation libraries, interactive apps, and infographics. To date, has educated more than 10 million patients worldwide and was selected by Inc. Magazine as one of the fastest growing privately held companies in the United States. To learn more visit

Understand Announces the Addition of Craig Macy as Chief Product Officer

Understand is pleased to announce the addition of Craig Macy to the Executive Team as Chief Product Officer.

RENO, Nev. (PRWEB) September 25, 2018 — Understand, a global medical education company, announced today the addition of Craig Macy as the company’s Chief Product Officer. Craig will be responsible for driving Understand’s global product vision, and design and development, as well as leading product management, customer success, and overseeing all of engineering at Understand.

“As both an incredible product visionary and a hands-on leader, Craig brings a wealth of experience and knowledge to our team. His arrival is timed perfectly as we begin work on some of the most interesting product developments we’ve ever undertaken, and begin to imagine what the future holds for Understand. He is ideally qualified to drive Understand’s technical and innovation engines, while ensuring that we continue to meet the needs of our customers,” said Darik Volpa, Founder and CEO of Understand.

Macy previously served as Vice President of Products and Customer Care for Agile Software where he had operational and budgetary responsibilities for the $32 million, 175-person development organization. Under his product leadership, Agile grew to over $100 million in revenue, resulting in a successful NASDAQ IPO in 1999, and acquisition by Oracle for $495 million in 2007. He built a career helping companies of all sizes navigate the ever-changing technological landscape, while strategically evolving their product lines. Macy has previously served as Entrepreneur in Residence for Haws Corporation, and most recently as legal counsel and strategic advisor to dozens of emerging growth companies across the Mountain West region.

“What attracted me to Understand is the intelligent, high-energy talent that is transforming patient education into a strategic advantage for our customers,” said Macy. “Understand’s patient education content and technology platform is achieving impressive results. Understand is solving the right problem with the right technology at the right time, and the opportunities ahead are immense. I’m looking forward to the challenge.”

Technical Update from®

At we are continually making strides to update our content and the technology behind it. Recently we made major improvements to our player in order to reduce animation load times across the globe. We accomplished this by moving our content closer to you.


Located in 59 cities across 26 countries around the globe, our content is closer to your viewers, resulting in much faster load times. Also, your viewers receive a consistent experience and are able to seamlessly withstand boosts in traffic and malicious attacks due to the reliability and security built into the network.

As a global company, our goal is to provide you with the best possible content and technology together, no matter where you are in the world!® Expands Plastic Surgery Library with the release of the Labiaplasty Animation


Did you know that the number of labiaplasty procedures performed has increased by over 200% in the past five years? ® is excited to announce the release of our latest HD Plastic Surgery animation: Labiaplasty. This brand-new animation explains anatomy, the labiaplasty procedure and surgical techniques, risks associated with labiaplasty, the post-operative recovery process, and more!

Check out the Labiaplasty Teaser here.

Subscribers to our Plastic Surgery Library will have Labiaplasty automatically added to their libraries at no extra cost.

Prospective customers who are interested in licensing our animations, please do not hesitate to contact one of customer service representatives today at 1.775.851.3420! ® is dedicated to bringing our customers the most accurate and highest-quality patient education tools available!® Expands Orthopaedic Library with the Release of Reverse Total Shoulder Replacement® is extremely proud to announce the latest addition to our Orthopaedic Library: the brand-new HD Reverse Total Shoulder Replacement animation.

Over the past decade, reverse shoulder replacement has emerged as an alternative surgery for those patients who are not candidates for conventional shoulder replacement. The number of reverse shoulder replacement surgeries continues to rise in the United States, making up one-third of all shoulder replacement procedures performed.

Take a look at the highlights from our latest Orthopaedic animation here.

Patient Education Videos: A key to unlocking the language barrier

Americans are more racially and ethnically diverse than ever. The Pew Research Center reports that nearly 59 million immigrants have arrived in the U.S. in the past 50 years, mostly from Latin America and Asia. Today, a near-record 14 per cent of the country’s population is foreign born compared with just 5 per cent in 1965.3 While this makes for a more culturally diverse society, it can create challenges in health care.

Read the article to find out how multilingual patient education from can help breakdown the language barrier.

Gynecomastia Surgery is the latest HD addition to’s® Plastic Surgery Library

Did you know that over 40% of all breast reduction surgeries performed in 2015 were performed on men?® is pleased to announce the latest HD addition to our Plastic Surgery animation library:  Gynecomastia Surgery. This brand new animation explores the underlying anatomy and causes of gynecomastia, treatment options, surgical procedure, and the post-operative recovery process.

Check out the Gynecomastia Sugery teaser here.

Subscribers to our Plastic Surgery Library will have Gynecomastia Surgery automatically added to their libraries at no extra cost.

Prospective customers who are interested in licensing our animations, please do not hesitate to contact one of our customer service representatives today at 1 (775) 851-3420!® is committed to bringing our customers the most accurate and highest quality patient education tools  available!

New Plastic Surgery Animations Now Available in Portuguese and Spanish® is very proud to announce the expansion of our Plastic Surgery Library with the release of six of our newest and most popular animations in Portuguese and Spanish. Botox, Fat Transfer (featuring Brazilian Butt Lift), Breast Augmentation Silicone and Saline, and Full and Mini Tummy Tuck are now available in both Portuguese and Spanish. Each animation has been certified by professional translators and reviewed by a native speaking Subject Matter Expert in order to ensure accuracy.

Subscribers to our Spanish and Portuguese Plastic Surgery Libraries will find the animations automatically added to their libraries and ready to share with patients. Current or prospective customers who wish to add the Spanish or Portuguese language(s) to their accounts, please call us today at 1 (775) 851-3420!® remains dedicated to bringing the highest quality patient education tools  available to the broadest audience possible!® Continues Orthopaedic Library Expansion with the Release of Medial Patellofemoral Ligament Reconstruction is excited to continue the expansion of our Orthopaedic Library with the release of the brand new Medial Patellofemoral Ligament Reconstruction animation.

Subscribers to our Orthopaedic Library will find that MPFL Reconstruction has been added automatically to their libraries and is ready for viewing.

Check out the teaser for the MPFL Reconstruction animation here.